BACKGROUND: Clout Store is an online boutique mainly operating in Lesotho. It was established back in 2019, on the 16th of June.It first started operating via whatsapp business, where products were advertised as whatsapp statuses. Later on established an instagram page and a facebook page which became very pivotal to the rapid growth of the store.The store started out selling clothes only, but now it also sells jewellery, art crafts, shoes and accessories.The store has established its self as one the leading boutiques in the country when it comes to quality and fashionable clothing. It has established a lot of partnerships with well known entities.It even has its own "in store" clothing brand.The store is also a mass quantity supplier of non branded apparel (plain: Caps,hats,beanies,T-shirts sweaters hoodies..etc).

MANAGEMENT: The Clout Store is under the management and supervision of a board of five members. Chairman of the board and major shareholder being Mr Motlalepula Pepenene, who is also the sole founder of the store(picture displayed on the right).He is a young aspiring businessman,a self taught web developer and business manager.The store is structured into three sectors, Administration sector, financial department and deliveries department.